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By Chris, Tuesday 27 March 2007, 17:55 :: Success stories
Everybody dreams of launching "the" product that will revolutionize the market and change the way people work forever, but few actually achieve it. And very occasionally a product is launched with a potential that even the manufacturer himself hadn't anticipated. The iPod is a case in point – even Apple hadn't bargained on how the concept would transform an entire generation, and not just those who were already Mac users, which, in this highly partisan world of ours, (at least where Mac and PC are concerned) is a phenomenal achievement.
Now, no-one is comparing themselves to Apple here, but in terms of a product that has the capacity to revolutionize a market, and even surprise the manufacturer in the process, the new LX6464ES from Digigram has all the right ingredients.